Recently we worked with Merge to create new headshots of the Executives at Atricure.  After a few emails we came up with a plan, we wanted to make the images more natural and reel. 

When we got to the location we scouted a few areas and ended up using a corner conference room that had 2 walls of windows and a nice robins egg blue wall. With no lights set up, people feel less intimidated and are more relaxed in front of the lens. At the end of the shoot everyone was pleasantly surprised at how fun and painless the shoot ended up being.

Welcome Summer

Summer is back and in full swing now. We set out to create a stills and motion project to capture the joy of sharing a summer evening with friends in the cities. It's hard to beat a cold one on a rooftop overlooking downtown with your friends.  The two top images will be sent out to art buyers and art directors in the coming week. Ari Woeste teamed up with us to do the custom hand lettering. Stay tuned for the behind the scenes from that.

As we are welcoming summer we also would like to welcome Conor Lawrence Represents as our new rep. They have a great list of extremely talented photographers and DP's. They will be traveling sharing our work around the country. We are excited to be working with them as our business grows.


Producer: Bobbi Peacock
Assistant: David Mcauley
Director of Photography: Jake Strassman
Talent: Ruggiero Models and Talent
Music: Nick Mihalevich
Hair/MUA: Nicole Fae